Celebrating our first anniversary with OWA

What a difference a year makes! Since we started working with our client OWA back in June 2023, we have helped the suspended ceiling systems manufacturer build its profile in the trade and specification press, grow its presence on LinkedIn and launch a brand new UK focused website. 

We were first appointed to look after OWA’s PR strategy which includes overseeing the company’s media relations activity and social media presence. Our work with OWA has really gained momentum over the last year as we have created a valuable bank of content including project case studies, new product launch and thought-leadership comment pieces. These have helped secure over 60 pieces of targeted press coverage and have provided a regular flow of updates for OWA’s growing LinkedIn profile which has seen a 32 per cent increase in followers since we took over the reins.

After just a few months of working with our PR and social media teams, OWA was keen to explore the other in-house construction marketing services we can offer and our web team was soon on board to help design and develop the company’s brand new website. As a global manufacturer, the UK division of OWA previously didn’t have its own web presence so we got straight to work to create a dedicated UK based site that would better serve its growing customer base in the UK. The site launched in June 2024 – one year after we first started working together.

All of this work to give OWA a greater share of voice within the building products and specification media and on LinkedIn has helped build awareness with its target audiences of architects, specifiers and specialist contractors.

Here’s to celebrating more successes and milestones in the year ahead!