Pay-Per-Click (PPC)
Developing a successful PPC marketing strategy is essential to build brand awareness, drive traffic to your website and generate sales.
Pay-Per-Click (PPC) is considered to be a search engine marketing channel that generates quick and measurable results from increased website traffic to lead conversions.
What is PPC?
PPC or Pay-Per-Click is a marketing medium that uses paid advertising in online platforms such as Google or social media to drive traffic to your website from search engines and increase your sales and conversions.
What are the benefits of PPC?
- You can achieve your business goals
- You can target your preferred keywords
- You are in control of the budget, the ad schedule and location
- Results are immediate
- You can track and measure the results
- Works faster than SEO
Our approach:
As one of the leading construction marketing agencies in UK, our Harris Creative’s PPC specialists can help you reach your business goals by creating and managing your PPC campaigns.
Our Steps:
- Identifying your business objectives
- Defining keywords and search terms
- Establishing the budget, the location and ad schedule
- Development of Call-to-Actions and Sitelinks
- Ad Creation
- Campaign Management
- Reporting
How long does it take to see results?
For PPC to be effective it can take up from three to nine months and depends on several factors such as: website speed, landing page, historical account performance, and your monthly budget.
Areas where we can help:
With over 35 years of experience, our team can help with all areas of Pay-Per-Click including Google Ads and Social Media Ads
Google Ads: the most common and most effective form of online paid advertising. We are able to create and manage multiple campaigns (search, display, remarketing) to ensure you reach your goals and your target audience.
Social Media Ads: Paid and sponsored ads are a great way to increase brand awareness around your products/services and build excitement and interest around your brand in social media platforms.
At Harris Creative, our experienced digital marketing team will work tirelessly to develop a PPC strategy that will help your business to reach its marketing goals.
To find out more about how PPC can help your business, get in touch with our team today.